Currently my favourite 30 seconds spot
THE SCENE OPENS ON A DOG. IN THE DISTANCE, WE SEE A WOMAN YELLING.
WOMAN: Bennet? Bennet, dinner.
THE DOG IS SMOKING. HE TAKES A DRAG.
THE DOG LOOKS AT THE CAMERA.
THE DOG COUGHS.
BENNET: Hey, I'm a dog, what's your excuse?
...